With more than 700 cloud apps being used by a typical enterprise, what is the risk associated with all this cloud usage? There is a catch-22 between using the cloud and being safe. The question is should you block everything to mitigate your risk? That may not be the best solution as many people rely on the cloud for anytime, anywhere, access to data and to help them be more productive. Netskope believes that Allow is the New Block and you should allow cloud applications, but block the risky activities instead.